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How Fortress Brand Helped Versed Skincare Increase Revenues More Than 100%
Wading into Amazon is a tremendous undertaking for beauty brands. To help establish a presence on the giant e-commerce platform, Versed tapped marketing agency Fortress Brand in September of last...
How School House Is Creating Content That Indie Beauty Brands Can Scale
Getting back to growth mode following the depths of the pandemic has been a priority for Christopher Skinner’s beauty creative agency School House. After entering a strategic partnership with e-commerce marketplace authority Fortress Brands in fall 2021...
How Dow Personal Care Is Meeting The Needs Of Indie Beauty Brands And Their Diverse Customer Bases
Dow Personal Care has a long history of supplying ingredients to the personal care industry, where it’s known for its scientific expertise combined with one of the broadest portfolios in the industry More...
How Berlin Packaging Helps Brands Package More Profit
If the eyes are the window to the soul, a beauty brand’s packaging is a window to its essence. “In many instances, the packaging is the first experience or impression a consumer has...
What Indie Beauty Brands Need To Know About Employing Third-Party Logistics Services
When the pandemic brought much of brick-and-mortar retail to a screeching halt last year, many beauty brands pivoted their focus to direct-to-consumer orders. Although retail rebounded during the first half of this year, most haven’t pulled...
Private Label Service Cosmetics Solutions Partners With Beauty Branding Lab To Better Serve Emerging Brands
Despite the pandemic and one of the worst economic downturns in history, startup business activity grew in the United States in 2020, according to a study by the Peterson Institute for International Economics