Clove + Hallow Aims To Be The MAC Cosmetics Of Clean Beauty

Watch your back, MAC Cosmetics. Clove + Hallow is coming for you. Atlanta makeup artist Sarah Biggers and her clients are huge fans of MAC’s intense pigments, diverse shade assortments, unapologetic artistry and not-so-exorbitant prices....

Ranavat Botanics Goes On A Global Ingredient Hunt For Skincare Suited To Royalty

Ranavat Botanics founder Michelle Ranavat isn’t a makeup artist. She isn’t an aesthetician. She isn’t a dermatologist, perfumer, fashion designer or influencer. In fact, she hasn’t taken any of the traditional routes to beauty entrepreneurship....

Color Camp Is In Session For L.A.’s Most Instagrammable Manicures

Color Camp is the best kind of camp: it’s for adults and involves manicures. The new nail salon concept from Lauren Caruso is putting millennial trends – personalization, a healthy selfie obsession, transparency and La...

Hydro Kitty’s Not-So-Subtle Plan To Normalize Cannabis Beauty

Hydro Kitty is cultivating a booming crop of cannabis beauty. User experience designer Alyssa Tucker’s first foray into beauty, the online store carries products containing cannabidiol or CBD, a therapeutic marijuana molecule, from brands...

Beard Balm Founder Delivers The Goods And Builds Sales By Bike

If you spot a fellow with a sizable beard toting natural grooming products around Detroit on a Schwinn, wave hello to Jon Koller, the founder of Beard Balm. About a year-and-a-half ago, he...

This Beauty Brand Supports Supple Skin And Sweet Dreams, No Pills Necessary

Moonlit Skincare takes the concept of beauty sleep very literally. Founded by Parsons School of Design alumnae and former roommates Stephy Kim and Kriszta Matyi, the brand’s three debut products – Midnight Shift Overnight Facial...