Brands Archives | Beauty Independent

Six Sexual Wellness Launches To Make Your Valentine’s Day Sizzle

Claire McCormack — Tue, 16 Jan 2024 05:01:39 +0000

While many beauty and wellness brands are recovering from the busy holiday shopping season, sex- and intimacy-focused brands are prepping for their Super Bowl on Feb. 14—and the launches they’re showcasing for it are inventive as ever. Below, we’ve rounded up six product releases we have our eyes on for Valentine’s Day and beyond.

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Alice Makes Mushrooms Sexy With The Launch Of Happy Ending Aphrodisiac Chocolate

Claire McCormack — Tue, 16 Jan 2024 05:01:00 +0000

Functional mushroom-infused chocolate brand Alice has helped consumers focus and sleep. Now, it wants to turn them on.

In its first launch since 2022, it’s introducing unisex aphrodisiac Happy Ending, a dark chocolate bar packed with nine active ingredients, including maca, horny goat weed, cordyceps and cinnamon. All Alice

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From Long-Time K-Beauty Merchants, WYLYS Taps French Manufacturing To Bring Luxury Skincare Formulas To The K-Beauty Realm

Rachel Brown — Fri, 12 Jan 2024 01:18:29 +0000

From operating nearly 8-year-old K-Beauty e-tailer Ohlolly, sisters Sue Greene and Herra Namhie spotted a gap in the market based on their professional and personal perspectives.

“We are getting into our 50s, and we’re feeling that what we want in our skincare journey is something that will actually make some changes, a little

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Farmacy Founder David Chung Has A New Brand At Sephora And Growing Manufacturer Out To Transform The Supply Chain

Rachel Brown — Wed, 10 Jan 2024 05:01:32 +0000

Serial beauty entrepreneur David Chung is far from done with serial beauty entrepreneurship. After selling Sephora-native clean beauty brand Farmacy to Procter & Gamble in 2021, he’s back with another brand hitting Sephora, The Rootist, a haircare play that enters the hot scalp care field with fermentation-powered formulas.

Likened to “kombucha

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Why Hum Nutrition Shifted To The Mass Market

Rachel Brown — Mon, 08 Jan 2024 22:25:35 +0000

Nearly a decade ago, digitally native Hum Nutrition was a central figure in a wave of ingestible brands that entered prestige beauty retail. Prestige beauty retailers wanted in on a skyrocketing wellness category and saw ingestible products as no-brainer beauty merchandise adjacencies that its customers were already buying, albeit in other retail destinations.

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Inspired By The Culture Of His Barbershop, Serial Entrepreneur Houston White’s Grooming Brand Could Reach $25M In Sales This Year

Taylor Bryant — Mon, 08 Jan 2024 05:01:18 +0000

Shortly after Houston White established Fresh, a barbershop in the Camdentown neighborhood of Minneapolis, in 2007, he formulated a pomade for his clients that’s blossomed into Fresh by Houston White, an 11-product face, hair and body collection priced from $8.99 to $11.99 that launched exclusively at Target last year.

The collection is

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